About Shadja El Aeraky
Shadja El Aeraky is Head of Product Design at Aximote. She leads design and user experience across the product — with a focus on turning complex vehicle and driving data into clear, everyday interfaces.
With over a decade of experience in product design and UX, she combines research, interface design and design leadership. Her background in Digital Media Technologies and Media Technology shapes an approach that closely connects user needs with technical possibilities.
Professional Journey
Head of Product Design – Aximote
Leading product design and UX, shaping user-centred in-car and product experiences
Senior Product Designer & People Lead – Cloudflight
Product design and design team leadership in complex digital product environments
UX/UI Expert – Cloudflight
User experience and interface design for digital products and services
UX Designer – dotsandlines GmbH
Concept and design of user-centred digital interfaces
Research Assistant – St. Pölten University of Applied Sciences
Media Computing Research Group — research on UX, digital media and mobility topics Master’s in Digital Media Technologies (Interface Design & Engineering), 2015–2017 Bachelor’s in Media Technology / Interactive Media, 2012–2015
Passions and Interests
Shadja is passionate about product design with a clear point of view — from research and brand expression to interfaces that truly work in everyday life. She is especially interested in how design makes complex systems understandable and meets real user needs.